Portrait of Amy Halpenny, fractional CRO and leadership advisor for growth-stage companies

Fractional Leadership

Helping start-ups and mid-growth companies accelerate growth with clarity, confidence and momentum.

Why this moment matters:

Growth creates complexity. This is the moment to ensure your strategy, decision-making and execution are working together — not against each other — so growth feels scalable, and sustainable.

Launchpad Services

Launchpad works with leadership teams to shape growth strategy and execution, align teams, and build the operating discipline and leadership required to deliver transformative growth.

Core services

Growth Strategy

Strategic planning to define a bold vision and differentiated multi-year growth roadmap for your organization.

Growth Execution

An actionable execution plan that translates strategy into aligned execution, with prioritized actions, accountability and measurable targets.

Growth Management

A well-defined operating cadence to help you measure and manage progress and performance.  

People & Performance

Organizational structures and leadership development that helps your team move further, faster.

This is a hands-on partnership — designed to reduce bottlenecks, bring cohesion to execution, and help your company and leadership team accelerate growth.

Let’s explore how I can help your team scale with clarity and confidence.

From Our Clients

  • “Working with Amy was one of the most transformative chapters of my career. Her mentorship helped me grow as an executive – not just in title, but in mindset, confidence, and strategic vision. She trusted my ideas, encouraged me to think bigger, and gave me the space and support to bring those ideas to life. What makes Amy extraordinary is the rare mix of sharp strategy and genuine heart she brings to her coaching. She brought a fresh, insightful perspective to every challenge, and yet she always led with empathy, curiosity, and genuine care. She taught me how to build systems, advocate for my work, and step fully into my own leadership.”

    TECH EXECUTIVE

  • “Working with Amy helped me recognize my strengths, trust my judgment, and become a stronger leader. Her guidance has given me the confidence to take on increasingly challenging roles and reach my full potential. Amy has a rare ability to ask the right questions and bring clarity to the toughest situations. Her coaching blends honesty and encouragement in a way that makes growth feel achievable and exciting.”

    VP BUSINESS DEVELOPMENT

  • “Amy was instrumental in my growth as a senior leader. She led me with compassion, challenged me to push myself outside of my comfort zone and always brought things back to the big picture. Her data-driven approach to leading our company shifted my perspective and pushed me to focus on our goals of efficiency and ambitious growth.  She trusted me to lead a new line of business and gave me the autonomy to shape that role, but always providing guidance when I reached out for advice. She’s an approachable leader and makes a genuine investment in the people on her team to help them grow however she can. I wouldn’t be the leader I am today without her mentorship.”

    HEAD OF PARTNERSHIPS

  • “Amy is so impactful as a coach. She holds what I have, and pushes me on what I need. She’s patient and gentle, without letting me off the hook. She asks amazing questions and is relentless in guiding me towards the best version of myself. I feel honored to have been coached by Amy!”

    GROUP PRODUCT MANAGER